How to dress in emo style (for girls). Emo - who is this? Emo clothing style


Emos hate themselves, goths hate everyone


The emo youth subculture, like the goth subculture, “hatched” from punk. And if, even if punks, who have gone quite far from aggressive rebellion to detachment from the world and purely aesthetic protest, can somehow be associated with punks, then emo cannot be put anywhere near.


The very name of the emo subculture is an abbreviation for the English “emotional”, “emotional”. The main thing for emo kids, which is what they, along with emo boys and emo girls, can be called, is the expression of emotions. A representative of the emo subculture is a vulnerable person prone to depression. Emo's favorite gestures are as emotional as they are. Emos can fold their hands in the shape of a heart, put two fingers to their temple like a pistol, or tilt their head so that their bangs hang down, which makes their appearance even more touching.



It is believed that emo was first talked about in the West in 1988. The emo subculture also began with music - namely with the performances of the group Fugazy. Other sources write that the first emo appeared in 1984 and their appearance is associated with the work of the group “Rites of Spring”.


And if punks are young people from the outskirts, goths are the middle class, then emos are initially children from wealthy families. emos in the late 1980s - early 1990s in Western countries was called alternative golden youth. The second wave of popularity of the emo subculture occurred in the early 2000s.


The main idea of ​​the emo subculture is the importance of emotions, but at the same time, emotions are also flaunted. It is no coincidence that emo kids, like no other, love to take pictures of themselves in the mirror. Emos believe in love - real and sincere, but in most cases they experience emotions of sadness and sadness, and they certainly know like no one else that life is suffering.



Clothing style and accessories of the emo subculture

Like the Goths, the style of emo boys has much in common with the style of girls, and in general, the image of young people in the emo style is characterized by femininity. Like the Goths, the main color of clothing is black. But not the only one. It is paired with pink.


A characteristic element of clothing in the emo style is skinny jeans. Girls wear tutu skirts. All emo wear tight tight T-shirts, black or pink belts, sneakers with bright or black laces, slip-ons (shoes similar to slippers, but with rubber soles), and checkered arafat scarves around their necks.


On emo clothes you can find unusual and bright designs - hearts, blades, pistols. Sometimes the pink heart may be cracked or even torn to shreds. There is also a skull and crossbones, a black five-pointed star on a pink background, and cartoon characters.


Emo clothes can be striped and checkered.




Bags with images or logos of famous emo bands, messenger bags (bags worn over the shoulder) with numerous patches.
Mittens and gloves.


Leg warmers and knee socks.
Scarves and badges attached to clothing and even shoes.
Multi-colored bright bracelets on the hands.
The beads are large and of bright colors.

Soft toys that emo people carry with them. Moreover, emos can rip open the bellies of their teddy bears and sew them up with thick threads.


Emo boys often wear glasses as an accessory.






It's easy to spot emo by their hairstyles. An emo hairstyle is a sideways, torn bang to the tip of the nose, covering one eye, and short hair sticking out in different directions at the back. Hair is better than black. Girls can wear “childish” hairstyles - for example, two small ponytails with bright hairpins on the sides, bows.


Emos wear piercings, after all, the heirs of punks. Piercing can be on the left nostril, on the lips and eyebrows, in the bridge of the nose, emo and ears are pierced.



Makeup among emo is used by both girls and boys - they apply lipstick in the color of their skin on their lips, use pencil and mascara for eyeliner, apply light foundation on their face, and black varnish on their nails.


Today there are few followers of this subculture left and their main feature is not the direction in music, but the style of clothing and demeanor. Modern emos pay most attention to the style of clothing and accessories. In general, they are doing the right thing, why bother with dubious music and depressive ideology, when it is better to live by traditional values ​​and stand out with an unusual style of clothing and experiments with images.

We continue the series of materials about the subcultures of the 2000s, and today we are talking about the most controversial subculture, which quickly gained popularity and just as quickly lost it, which other informals hated and even wanted to limit at the state level. This subculture is emo.


We have prepared a detailed guide in three parts and interviewed Nikolai Savenkov, the permanent bassist of the most popular emo band in Russia in the 2000s - “Origami”. The interview will be published in the third and final part of the review.

Story

Like most subcultures, emo originated among fans of a certain musical genre. This happened in the eighties of the last century in the USA. At that time, hardcore punk with a heavy sound and powerful vocals was popular in the West. In this environment, the group Rites of Spring appeared, which was distinguished by great melody and lyrical themes in the lyrics. Many consider Rites of Spring to be the first emo band, but the musicians themselves deny such associations.



Still from the film: “EMOThe musical”

Nevertheless, the romantic, nostalgic and sad lyrics of Rites of Spring influenced many musicians and became the starting point for the development of a new genre - emo-core (short for “emotional hardcore punk”). Another notable group of that time was the group Embrace, which in just a year of its existence gave a great impetus to the development of the genre.

In the nineties, emo music in the United States entered the mainstream, and many new bands appeared: Mineral, Jimmy Eat World, My Chemical Romance and many others.


And in the 2000s, the emo movement became a full-fledged subculture that spread throughout the world, including in Russia.

Rise of popularity and criticism

At the beginning of the 2000s, the emo movement became a full-fledged subculture and took over the world: followers appeared in Europe, Russia, Japan and even the Middle East. In Russia, the subculture was loved by young people, but attracted criticism from the authorities, the older generation and even other informals. Opponents believed that emo promoted infantilism, depression, bad habits and suicide.


Source:
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Representatives of other subcultures did not like emo either. Goths did not like to be compared and confused with emo due to similar style elements (black hair and clothes, piercings). Skinheads, radical fans and just gopniks often beat emo for their “inappropriate” appearance.

In June 2008, parliamentary hearings were even held in the State Duma, where state policy in the field of spiritual and moral education of children was discussed. At the hearings, youth subcultures - emo and goths - also took a hit. They were essentially equated with dangerous skinheads and football fans.


In other countries, emo was criticized even more. In 2010, in Armenia, the National Security Service launched a campaign against emos, accusing them of harming the education of the younger generation. According to the BBC Russian Service, emo youth were even detained on the streets of Yerevan.

More radical methods of combating this subculture were used in Iraq. In 2012, when a wave of popularity of the movement had already passed around the world, emo was still popular in this country. Due to their unusual appearance, emo people began to be associated with homosexuality, which was punishable by death in Iraq. According to BBC News, in 2012, more than 70 emo youth were kidnapped and killed because of their membership in the subculture.

Worldview

Emo did not have a deep philosophy and a single list of principles. The main principle is based on the name of the subculture: emo is short for “emotional.” They lived by emotions and put them first - both positive and negative.


They supported the ideas of love of freedom and pacifism. Machismo and aggression are alien to emo; they have a heightened sense of justice. Because of this, they often suffered from encounters with a “cynical world” that refused to accept them for who they were.

Emo aesthetics are associated with the romanticization of death and depression. Some attributed her to glorifying suicidal feelings, but many emo representatives deny this.

Attributes and style of emo

In emo clothing, they preferred a combination of two colors: black and pink. Black color predominated and helped highlight the brighter elements of the wardrobe: scarves, badges, bags, bracelets.

The clothes were tight-fitting, even for the guys. Emo fashion included skinny black jeans, black and pink checkered shirts, scarves, and shoulder bags covered with badges with the symbols of their favorite bands. Girls often wore striped black and pink stockings. Black boots or sneakers with pink laces were also fashionable.

In the late 90s and early 2000s, young people, often very young boys and girls, began to appear on city streets, dressed in pink and black clothes, with hairstyles in the same colors, with long bangs covering half the face diagonally.

One would think that another style had appeared in fashion. However, this style, called "Emo", was more than a fashion trend. The emo style turned out to be a whole philosophy and life position.

The history of the emergence of the Emo subculture - music and life.

The first followers of emo, as often happens in youth subcultures, came from music. In the late 80s, the musical movement “emocore” became popular among American youth as the most emotional branch of hard rock. In the emo direction of hard rock, lyrical ones prevailed, sometimes with emotional lyrics to the point of snot and tears.

Rock ballads dealt with themes of unrequited love, pain, despair and death. Such texts guided young people not only not to hide their experiences, but, on the contrary, to demonstrate and focus the attention of others on them. Vivid and open expression of emotions has become fashionable and popular. The more spontaneous and open a person is, the more authoritative he is in the emo circle.

Attitude, ideology and philosophy of Emo style.

At first glance, such a philosophy and life position does not threaten anyone. Young people tend to be relaxed. But there is sad statistics - the number of suicides among emo people is higher than the average among young people. The gun is one of emo's favorite symbols, as in the photo below:

There are peculiarities in the social behavior of adherents of the Emo style. There are no drug addicts among them, they do not drink or smoke. Many of them preach vegetarianism. The attitude of a true follower of the emo lifestyle lies in the concepts of emo kid, i.e. man-child. Childlike spontaneity, emotionality, wide-open eyes open to the world characterize the philosophical beginning of emo style. The ideology of emo style is harmless in its essence and defenseless in the face of a large and formidable world. This is the ideology of a child’s defenselessness, like the emo girl with a toy in the photo below:

A real emo must acutely feel the injustice of the world, resist it, feel the fear and pain of others, be vulnerable to the point of depression and express oneself vividly. Emo love is characterized by sublimity and romance. In Johann Wolfgang Goethe’s work “The Sorrows of Young Werther”, in fact, the worldview and philosophy of the emo style were described for the first time, although the style itself did not yet exist.

How to distinguish Emo style by image and clothing characteristics.

External attributes that express the image of an average static follower of the Emo style look like this:

1. The face is pale, the eyes are lined, the lips can match the skin tone, but red lipstick is not forbidden. Under the eyes there are well-drawn traces of cosmetics that seem to have been washed away by streaks of tears.

2. Hair is one of the important elements of the emo style. They are usually black or dark. One or two strands of hair are dyed a different color, usually pink, lilac, or purple. The bangs cover half the face and one eye, symbolizing the secret of the soul. The other half is emotionally open to the world. Everything is as in the photo just above.
3. In clothes, the combination of black and pink predominates, but there can be combinations of black with purple, red, and blue. Some striped clothing is recommended. On your feet are Converse sneakers, slip-ons or the like. T-shirts and jeans are tight and narrow.
4. Emo style involves piercings on the face, nose or ear, on clothes there are badges with emo style, bracelets, bags, belts and belts with studs and chains. Teddy bears or some cute toys are hung on chains. You can wear large glasses, hiding the mascara smeared under your eyes behind black lenses.

Emo style symbols.

Badges, pendants, pink or black beads and bracelets, designs on T-shirts and embroidery on clothes should convey the symbolism of the emo style, as the emo pendant in the photo below conveys the emo symbol.

The background for depicting symbolic emo signs is usually pink, and the symbol itself is painted black. Because these colors express the bipolarity of the world. Pink - symbolizes love, joy, romance and difference from another subculture - gothic. And black color symbolizes pain, despair, depression, death.
1. Symbolism includes a broken, cracked, torn heart, always pink.
2. Disney cartoon characters, most often Mickey Mouse and his girlfriend Mini, also became symbols of the emo style. They are depicted on T-shirts, and a Teddy bear is cuddled to the chest, like children usually cuddle their favorite toy.
3. Often a skull and crossbones or crossed pistols are depicted next to a pink broken heart, as an allusion to the same crossbones.
4.Sometimes a black five-pointed star or a pistol is depicted as a symbol.

About, . To have a mastectomy or not to have a mastectomy, that is the question.

Emo- a clothing style preferred by young people of the subculture of the same name. The style itself is characterized by an abundance of black, both in clothing and in the image in general, with its indispensable alternation with pink. The presence of pink is one of the main differences between the emo style and.

The name "emo" is an abbreviation for the English "emotional", "emotional". Representatives of this trend are called “emo kids” (from the English kid - child). Sometimes you can come across the terms “emo boy” or “emo girl” (from the English boy - boy and girl - girl). Such “childish” designations are by no means accidental: the subculture is called “emotional” because adolescence, like no other, is characterized by deep experiences and vivid emotions. This teenage exaltation is often called youthful maximalism.

We can say that emo is a style for boys and girls who are characterized by strong feelings and who are not afraid to express them openly. It is believed that all emo kids are depressed people with pronounced suicidal tendencies. In fact, representatives of this youth movement are not always immersed in depression. They simply either love very much or hate very much: friends, parents, lovers, themselves. The key parameter is the strength of the emotions experienced, not their nature.

Appearance

The image of an emo kid is very bright and attracts attention. This is partly why this style has become so popular. He is characterized by a certain amount of androgyny, and therefore emo boys often look like girls in appearance.



Most often, boys and girls who consider themselves to be part of this trend dye their hair black. However, you can find combinations of black with ash-white or pink. Emo hair is usually straight, medium in length (approximately to the middle of the chin) or quite long (for girls, emo boys rarely grow long hair). Emo hairstyles are either very neat, hair to hair, or, on the contrary, slightly careless. Girls love to decorate their emo hairstyles bright hairpins or headbands. Also, many emos wear bangs that cover one eye.

Since the musical culture of emo-core is a “direct descendant” of punk rock, despite their value differences, the boys and girls of this subculture have a love for a typical attribute - piercing. Pierced lips, chins, eyebrows, nose - a completely typical picture for this style. Emo kids often resort to a special type of ear piercing, the so-called “tunnels”.

They love emo kids and tattoos. Usually these are very stylish and beautiful colored tattoos of quite large size. They are most often performed on the arms (“sleeves”), chest, and back. Their themes can be very different, but most often the meaning of a tattoo turns out to be closely related to the main values ​​of the direction: love, emotions.

Bright makeup is an indispensable attribute of style. It is done not only by girls, but also by boys. Usually simple and catchy: eyes are lined with black pencil, black shadow is applied to the eyelids. A combination of black and pink colors is also used to highlight the eyes.

Clothes and shoes

Emo clothes, like their makeup, are quite bright. It is dominated by the same colors, black and pink (however, other bright colors are also allowed). The choice of this range is not accidental. Both colors have their own designations. Black is a symbol of sadness, sadness, melancholy and pain. Pink, on the other hand, reflects cheerful and positive moments, such as friendship and love.

It's hard to say that emos adhere to any particular style in terms of clothing as such. However, most of all they are close to something sports: sweatshirts, sweatshirts.

Characteristic of the emo style are narrowed ones. Girls can wear tutus - such shocking behavior is by no means forbidden, because it is self-expression, which is so valued in this subculture. Emo girls are generally not alien to purely girly elements of clothing.

As a rule, clothing in the emo style implies the presence of bright, unusual patterns. These could be hearts, blades, pistols (original symbols of suicide), or maybe something more positive, for example, stylized images of couples in love.


Clothes of this style are also characterized by black and pink stripes or black and pink checkered patterns.
However, as for the checkered pattern, there is also a black and white version.

Emo's favorite shoes are sneakers and skate slippers, as well as flips and slip-ons (rag slippers and slippers with rubber soles).

Emo style usually implies an abundance of a variety of thematic themes. Both boys and girls of this culture wear badges with images or logos of famous groups of this musical style, or with designs similar to those that can be seen on their clothes.

Among emo people, striped knee socks and leg warmers, mittens and scarves, and wristbands are popular. vaguely reminiscent of punk accessories, but has a more pronounced romantic character.

How to create an emo look?

Since emo culture is built on bold self-expression, creating an image in this style will not only attract attention, but also increase self-confidence. By learning to express your emotions through clothing, you can make a stronger statement and be more creative.

Emo style for girls

  • First, choose expressive items, be it a T-shirt, sweatshirt or blouse. Pay attention to the dark colors that are typical of many popular emo bands, such as AFI or My Chemical Romance. Combine black and dark gray items with pink, purple, and fuchsia. Wear cozy clothes, baggy hoodies and warm colored jumpers, decorated with characteristic emo prints and mysterious inscriptions, allowing others to see your innermost thoughts. Try to put inscriptions or images on your clothes that will express your views.
  • Find a base for your emo look. Let it be skinny jeans or tight-fitting ones, focusing on the curves of the figure, which will emphasize the emo style. All shades of blue, as well as sparkling white, will best reflect your ever-changing mood. You can also combine short denim with openwork.
  • Add emo accessories. For example, items such as skulls, cross necklaces and spiked collars, and metal chains are great options. Pay attention to the plastic decorations in black, pink, and purple shades. Wear hot pink leg warmers and wristbands. Invest in a pair of dark glasses that create a mysterious look. Add all kinds of ties, suspenders and headbands to your look.
  • Your emo style will be emphasized by semi-sports sneakers, such as Vans. They can also be decorated with spikes, rivets and buttons of different colors.
  • Get creative with your makeup, because it is one of the main components of the emo girl's image. Let your mood be the foundation of your daily makeup and be reflected in it. Forget about makeup trends, color schemes, and color combinations that are considered the norm or standard. Also, don’t be afraid of wearing too much makeup, as emo girls tend to wear bright makeup and wear fairly heavy everyday makeup. Line your eyes generously with dark blue or black liner to make your eyes expressive and emotional. Apply several shades of eye shadow at once, which will create a noticeable visual effect. Apply dark or neon lipstick to your lips.
  • Next, do your hair. Emphasize some individual strands and bangs by highlighting them. To do this, use hair gel and strong hold hairspray. Asymmetrical hairstyles and choppy bangs that almost cover the eyes are a hallmark of emo. To show your commitment to freedom and emphasize your bright individuality, get dreadlocks or twist your hair into small buns. Don't forget about hair coloring. It can be done using easily washable products or professional paint. Color the strands blue, pink, black, purple, green. In addition, you can wear various wigs or extensions, which will help create a volume effect on your head. Change your hairstyle regularly to indicate your changing mood.

Emo style for men

  • Emo boys, just like girls, are very particular about their hairstyle. The main type of haircut they choose is short at the back and long at the front. Long bangs are a must-have attribute of any emo's hairstyle.
  • Emos also tend to have piercings, and the more, the better. Start with the ears, then pierce the nose, eyebrow or lip, or better yet, all together.
  • Wear it, a lot of emo boys do it.
  • Some emos, wanting to fully match the style, also use makeup. It is worth noting that this is not at all uncommon among young people. If you want to look like a real emo, line your eyes with a black liner or lightly blend black or red eyeshadow on your eyelids. You can also paint your nails with black polish.
  • Make black T-shirts the centerpiece of your emo wardrobe. They may be a little worn or torn, with or without. Choose fairly tight styles and combine them with a suitable style, preferably dark and decorated with your own hands.
  • In general, the term “tight” is key in the emo image. This applies not only to T-shirts, but also to jeans, and for young people representing this subculture.
  • By the way, not every belt will go with your emo jeans. To match the style, make sure to choose a model in a bright, contrasting color with metal studs, studs and snaps.
  • And finally, shoes. Complete the look with black Converse sneakers.

Surely you have met on the streets of big cities boys and girls, or even teenagers, dressed in strange black and pink clothes, with numerous piercings, with black, often dyed hair and long oblique bangs. They are called emo. These youth are often confused with other subcultures (primarily the Goths) and ridiculed. And in some countries they are even persecuted. Many people unknowingly believe that emo is just a style of clothing: a thick bauble on a patched shoulder bag.

Others believe that these guys like to gather in cemeteries and read maudlin poems about death, that this is a phenomenon close to the decadence of the early twentieth century. There are those who identify these difficult teenagers as the first candidates for suicide. So who are emo? How did they arise, how do they differ from representatives of other related subcultures? Read all about them in this article.

History of origin

If you had asked who emo were in the 1980s, most of the inhabitants of our planet would have shrugged their shoulders in bewilderment, and the inhabitants of the District of Columbia (USA) would have told you that they were fans of a certain musical style. Indeed, the spiritual ancestors of modern girls and boys with side-swept bangs were called punks. They also listened to hard rock, decorated their bodies with tattoos and piercings, and had a penchant for “nooses” on their necks. But the emo-core, which sprang from punk rock, was too peculiar and specific. And fans of these two styles professed different principles of life, felt the world completely differently, in order to be different. And therefore, in the style of clothing, slender young men with black hair began to move away from pumped-up, clean-shaven guys. A little later they were separated from the Goths.

Attitude

With the flourishing of a new subculture and its penetration into the countries of the Old World, many people began to be interested in who emo is. The main distinguishing feature of the adherents of this youth movement is expressiveness, a bright and undisguised expression of their feelings. Therefore, among the masses, far from subcultures, there is an opinion that emos are whiny, do not want to grow up, and are prone to depression and even suicide. Yes, they have a romanticization of death, however, just like the Goths. But what gave the current its name is not called the desire for suicide, but the desire to express emotions - no matter what, sad or cheerful. It’s just that our world gives more reasons to cry than to laugh... They call themselves emo kids (from the English words emotional and kid), thereby emphasizing their desire to remain childishly spontaneous, their refusal to wear the social masks that society imposes on people.

Emo-core music

Of course, a subculture is defined by a certain ideology, lifestyle and attitude, but we should not forget that it was born in the depths of music lovers. The first creators of emo-core were punks from Washington, who brought a certain harmony and musicality to the cacophony of the mainstream. In subsequent years, the musical style was influenced by movements such as grunge and Hindi rock. The lyrics of emo-core songs are distinguished by their lyricism, and their performance is characterized by excessive emotionality and expansiveness. Long ballads are predominantly about heartbreak, longing and suffering. Singers must have a high and strong voice, capable of abruptly transitioning from a whisper to a squeal. Modern emo style in music has split into several movements. One of them is the classic “core”, close to hard rock, but softened with lyrical notes. Vaolens (from violence) is distinguished by cruel lyrics that splash out aggression. Emo-punk is not without fun and self-irony. But screamo is hard for unprepared people to endure, but this style also has its fans.

Famous emo bands

Many musical groups that are worshiped by emo all over the world deny belonging to this subculture or use different styles in their work. In Russia, the German group “Tokio Hotel” is the leader in popularity. Her album “Room 483” received platinum status with us. The Fall Out Boy musicians call themselves pop-punks, although experts consider their work to be classic emo style. The compositions of “30 Seconds To Mars” merged alternative, space and prog rock. Since the early 2000s, various emo groups have appeared in Russia. Monalisa is extremely popular. She appeared in Moscow in 2001 under the original name “The Day After Tomorrow”, and six months later she gave her first solo concert. You also cannot ignore “Ocean of My Hope,” whose album “What You Don’t Know About” is very popular.

Varieties in the subculture environment

Emo is, first of all, a lifestyle. You don't have to dress in black and have long raven bangs to belong to this subculture. For example, true emo (from the English tru - real), who consider themselves true exponents of the views and life position of this youth movement, dress in retro-style plaid clothes. They also only listen to music on vinyl records, reel-to-reel and cassette recorders. “Real emo” do not smoke or drink alcohol and avoid drugs. The entire youth movement is characterized by vegetarianism and even veganism. New emo - with black hair, long bangs hanging down to the tip of the nose, wristbands and piercings - are very recognizable.

Image

A special feature of this subculture that distinguishes it from the Goths is clothing. The emo boy often wears a tight T-shirt and jeans in black or dark blue, with patches and holes. A bag is slung over his shoulder, like a postman's, with badges and emblems tightly attached to it. The emo girl is adorned with a black short skirt, from under which torn tights stick out. Plush toys are attached to the backpack or bag, which the owner rips open and then sews up with harsh threads. Representatives of both sexes are also identified by a belt - black or pink - with chains and a huge plaque. T-shirts are decorated with either the names of musical groups or very characteristic prints: broken hearts, crossed pistols, and other cemetery paraphernalia. Wristbands, severe collars and piercings (on the left nostril, as well as the lips, eyebrows and bridge of the nose) complete the look.

Emo makeup

Both girls and boys who adhere to this style apply white powder to their faces to highlight the contrast with black hair. Lips are painted with flesh-colored lipstick. They line their eyes thickly with a dark pencil. Emo kids cover their nails with black polish. Everything in their appearance should speak of a gloomy rejection of this cruel world, of their own resentment and defenselessness. Emo makeup creates a certain image - a sweet, vulnerable child whom you really want to protect. On a bloodless-pale face (this effect is achieved using a light foundation and white powder), the eyes stand out. The upper eyelid is painted with a pencil, the lower eyelid with eyeliner. Apply shadows generously and shade them. Mascara is passed over the eyelashes twice. Lipstick in emo makeup (as opposed to goths) should be light pastel colors.

Hairstyle

Representatives of this subculture are distinguished by long, oblique bangs that completely cover one eye. Emos go to specialized salons for a haircut, since they need to use a razor to thin the ends of their hair and make their hair look spiky. Those with wavy hair should first straighten their hair with a straightening iron. Emo hair is dyed black or dark red. Girls often wear a lot of accessories - bows, bright hairpins, elastic bands. They often wear the ends of their hair in ponytails or braids. Using hairspray or wax, emos fix short hair on the top of the head so that it stands upright.

Subculture in Russia

How did they appear? Many music critics claim that Russian emo are “crazy punks.” However, there are creative groups that try to completely copy the classic Western core. The fans themselves try to follow emo fashion down to the last detail. Despite the absence of specialized clothing and especially shoe stores in most cities, boys and girls try to be completely like their American and European “colleagues.” Despite the obvious apolitical nature of the representatives of this subculture, the Russian authorities do not particularly favor them. In 2008, the State Duma even considered the “Concept of state intervention in the spiritual education of children.” This bill stated that it promotes suicide and cultivates depression. In Armenia in 2010, there was a wave of repression against representatives of this youth movement. The country's authorities spoke in a very unique way about who emos are: they say that foreign influence spoils young people, and instead of being filled with a national-patriotic spirit, they resort to suicide attempts.

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